Oribe fold-out menu beside an Oribe-ware ceramic dish — late-autumn kaiseki by Chef Hayato Mori

Branding · Concept project

Oribe

A menu and print identity system for a modern kaiseki restaurant in Toronto

Kind of work
Branding
Project
Concept project
Scope
Food & beverage · Branding · Print
Year
2026

Oribe

Oribe is a conceptual modern kaiseki restaurant identity for Yorkville, Toronto. “Oribe” references both the Momoyama-era ceramicist Furuta Oribe and the deep-green, deliberately irregular pottery school he inspired — the brand borrows that name to signal a “traditional ingredient / contemporary presentation” duality, expressed across a print system anchored on a seasonal menu suite.

The signature pairs a fine serif ORIBE wordmark with the Chinese characters 織部 and a red square stamp reading 織— a “modern surface, eastern roots” identity. Every printed surface uses cream mulberry/kozo washi with deckle edges and visible texture, making the menu itself a tactile object. The palette is held to four: washi cream as ground, deep charcoal for text, Oribe red for the stamp, Oribe green as a ceramic-derived accent. Menus are tiered by use: the Tasting Course is dense information, the sake list is a side-by-side spread, the fold-out is a full theatrical reveal, and the reservation card is the smallest possible ceremony. The 織 stamp is hand-pressed on every piece — in a digitized fine-dining world, that single mark is the brand's signature.

The system

Colour and type

Colour palette

  • #e8dfcc
  • #1a1a1a
  • #a8513b
  • #4a5d4a

Typography

  • Trajan Prodisplay
  • Source Han Seriftext
  • Helvetica Now Texttext
Tasting Course menu card — seven-course kaiseki, CAD $245
Sake & wine list spread — Junmai Daiginjō paired with Burgundy & Champagne
Fold-out menu fully extended alongside the Oribe letterhead
Reservation card — by appointment only, Yorkville address and contact
ORIBE wordmark debossing detail — serif signature on cream washi paper
The Oribe red square stamp — a hand-pressed signature on cream washi paper